Slogans Attract, Stories Engage, Sales pay Bills.

How fit for the future is your sales process?

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Posted in Business Growth, Marketing, SALES, Strategic Planning

The Good, the Bad and the Ugly redundancies

Firms planning 20 or more redundancies at a single “establishment” must by law notify the government via a form called HR1, of how many people they are potentially making redundant. On September 8th, the BBC released HR1 figures, secured via

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Posted in communication, Company Culture, Decision Making, leadership, Values

Summer refresh your business relevance

Whether you choose a staycation or an overseas escape, it’s never been as important as it is, at this moment in time to take a break from work, the home office, furlough, the job search and the general negative impact

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Posted in Brand Management, leadership, Planning, Proposition, Purpose, Strategic Planning, Values

Key questions every Boardroom needs to answer ASAP

Even high performing, strategically sound businesses, that have been run extremely well over the pre-covid years, are having to reassess their futures. Some will become stronger, some will recover, and some will cease, but there is one thing for certain,

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Posted in Annual Plan, business strategy, leadership, Strategic Planning, The Boardroom

7 Transferable Deep Dive Findings

7 years ago this June I registered the company name The Value Innovator, a “me-only-business” set up to support SME’s with easy access to my leading company experience and best practice expertise on strategic and leadership challenge. Never did I

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Posted in Appraisals, Company Culture, leadership, Strategic Planning, Values

Mind your language when coming out!

As we are officially coming out of lockdown (too slowly for some / too quickly for others) the tendency amongst some business leaders will be, to get back to work and get back fast; with the immediate responsibility falling on

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Posted in Brand Values, communication, Marketing, Purpose, Values

Key skills required for effective communication during Covid-19

The 3 key components to good communication are the message, the method and the messenger; most organisations focus on the first two and give little thought to the third by automatically defaulting to the person at the top of the

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Posted in communication, Company Culture, Engagement, leadership, Skill Sets

Performance or Market Improvement – where’s your GROWTH coming from?

The markets are under attack – “Covid-19 presents the greatest danger to the world economy since the financial crisis of 2008” (OEGD). “The FTSE 100 fell more than 8% in early trading as fears of a global recession grew, caused

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Posted in Business Growth, Company Culture, leadership

A GOAL without a plan is just a WISH

After 30 years in what is generically referred to as “corporate life” where we even planned the plan, the shock of working with smaller businesses that do not produce a plan, let alone written goals was (for me) an anathema

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Posted in Annual Plan, Business Growth, Planning, Strategic Planning

2019 GREATEST HITS

So,Greatness is all relative and Hits ain’t quite what they used to be! Nevertheless, here are the most viewed Value Innovator blogs of 2019.   #3 Strategy doesn’t have to be complicated – Lessons from a car maker. The May 2019

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Posted in business strategy, Company Culture, Strategic Planning, Values