It will help if you think in terms of the 3E’s. Exposure, Expenditure, and Experience. In 2013 we were exposed to over 7,000 brand messages every day, in 2020 the figure is estimated to be closer to 10,000 a day,…
How to be found in a crowded market
Tagged with: #crowdedmarkets, #Referals, #standout
Posted in communication, Customer Experience, Management Consultants, Marketing
Posted in communication, Customer Experience, Management Consultants, Marketing
It’s time to reset your Leadership compass.
The vaccine and the roadmap signal the time for a business leader to reset their leadership compass, as we look to the hope of tomorrow.
Tagged with: communication, Covid19, hope, leadership, roadmap
Posted in business strategy, leadership, Planning
Posted in business strategy, leadership, Planning
Essential advice from non-essential business owners.
In a world that has been turned upside down we need leadership and purpose. What is one person’s non-essential is another person’s essential. In this context, try explaining to a small business owner that their business (and for many their…
Tagged with: #community, #covid19, #nonessential, #peergroups
Posted in leadership, Purpose, Strategic Planning, Values
Posted in leadership, Purpose, Strategic Planning, Values
2020 Greatest Hits
Greatness is all relative and Hits ain’t quite what they used to be! Nevertheless, here are last year’s most read Value Innovator posts, which you may have missed. #3 Ten Reasons Why Appraisals Fail. First released in 2017 its…
Wise words on Diversity & Inclusion from 3 wise people
Three gifts of wisdom from two wise men and a wise woman, inspired by the events and personal experiences of 2020. Following the killing of George Floyd in Minneapolis on May 25th protests took place in over 60 countries and…
Tagged with: Curtis Hayes, Diversity, George Floyd, Inclusion, Martin Luther King
Posted in Company Culture, leadership, The Boardroom
Posted in Company Culture, leadership, The Boardroom
Do you want great questions or great answers?
At first glance, coaching and mentoring may seem to be the same thing and are often transposed in our thinking as they are both techniques requiring similar skills to drive behavioural change, yet the process and the outcomes are quite…
Slogans Attract, Stories Engage, Sales pay Bills.
Tagged with: Bounceback, Covid19, payingthebills
Posted in Business Growth, Marketing, SALES, Strategic Planning
Posted in Business Growth, Marketing, SALES, Strategic Planning
The Good, the Bad and the Ugly redundancies
Firms planning 20 or more redundancies at a single “establishment” must by law notify the government via a form called HR1, of how many people they are potentially making redundant. On September 8th, the BBC released HR1 figures, secured via…
Tagged with: covid 19 redundancies, Redundancy
Posted in communication, Company Culture, Decision Making, leadership, Values
Posted in communication, Company Culture, Decision Making, leadership, Values
Summer refresh your business relevance
Whether you choose a staycation or an overseas escape, it’s never been as important as it is, at this moment in time to take a break from work, the home office, furlough, the job search and the general negative impact…
Tagged with: #constantpurpose, #refresh, #relevance, Business Planning, Covid19, Sales Growth, STRATEGY
Posted in Brand Management, leadership, Planning, Proposition, Purpose, Strategic Planning, Values
Posted in Brand Management, leadership, Planning, Proposition, Purpose, Strategic Planning, Values
Key questions every Boardroom needs to answer ASAP
Even high performing, strategically sound businesses, that have been run extremely well over the pre-covid years, are having to reassess their futures. Some will become stronger, some will recover, and some will cease, but there is one thing for certain,…
Tagged with: Boardrooms, Business Planning, coronavirus, Covid19, leadership, Senior Managers, Skills for business growth, STRATEGY
Posted in Annual Plan, business strategy, leadership, Strategic Planning, The Boardroom
Posted in Annual Plan, business strategy, leadership, Strategic Planning, The Boardroom
