As the senior manager in your business you are responsible for setting the future direction of the business and your people are depending on you to make the right decisions. These decisions cannot be taken effectively, without spending sufficient time…
“UK retailers are on course to dispatch a record 900 million orders in 2014, with 120 million orders predicted for December alone” (IMRG MetaPack Delivery Index) and if you and yours are anything like me and mine, that’s a lot…
New Tesco boss David Lewis says “culture, processes and proposition must change” in other words they need to improve the performance of their people, the profitability of their products and the productivity their process – all common management challenges whether…
Your company is not special if you simply deliver what you say you will deliver. What is it that you do that keeps your customers or clients coming back to you rather than going to your competitors? What are your…
Wise words from an MD over 20 years ago as we drove away from our Divisional office having just pitched a TV campaign to the Divisional board. Earlier in our meeting, I’d learnt the importance of “knowing when to bite…
According to CMS Wire, marketeers who put data at the centre of their marketing decisions can increase their ROI by 15-20%. In our daily lives we are making hundreds and potentially thousands of decisions every day, some are complicated , some…
Do remember they are ONLY Indicators. Don’t have too many – they can distract from the real issues. Do use selectively on the things that matter. Don’t ignore the input of those who work in the area when defining the…
Social Media is the new word of mouth, which means you are no longer able to control what is being said about your brand; but you can join the conversation, and use the insights to enhance your brand value. Every…
I had just manoeuvred into an extremely tight parking space when I took the call – 2 experts had withdrawn from a retail panel debate at Spring Fair International, could I help? … “retail you say”… yes in front of…
With the Trade Fair only 20 days away there is nothing you can do about your stand location, design,build or catalogue copy; but there is still time to do 20 quick and easy things that could make all the difference…
