Blog Archives

How many game changers do you employ?

If 78% of game changers – those who effect significant shifts in the current way of doing or thinking about something – have left companies to work for themselves, what type of employees remain? The survey by eg.1 on the

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Posted in Company Culture, leadership, people

Whether it’s BIG DATA or small data, if you don’t use it – it’s just data!

According to CMS Wire, marketeers who put data at the centre of their marketing decisions can increase their ROI by 15-20%. In our daily lives we are making hundreds and potentially thousands of decisions every day, some are complicated , some

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Posted in Data, Decision Making, Digital Marketing, Engagement, Marketing, Retail, Social Media